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Channable - Profitability Metrics
Channable - Profitability Metrics

Connect with Channable to also include and optimise for profitability metrics in Billy Grace

Lily Mineur avatar
Written by Lily Mineur
Updated over 2 months ago

In this guide, we will guide you through the steps to connect Channable to Billy Grace. This is only available for those who have an integration with an e-commerce platform. By connecting Channable to Billy Grace, you will get insights in the following extra metrics:

  • Profit

  • Profit Over Ad Spend (P.O.A.S.)

Click here to read more about how these profitability metrics are calculated.

Step 1: Authorize Channable

Navigate to our Integrations page under Settings and Authorize Channable:

Step 2: Configure Feed URL

Enter the Feed URL and Project ID provided by Channable. Currently, only JSON feed formats are supported:
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Step 3: Required fields for the feed

Ensure the Channable feed includes the following fields:

  • inventory_quantity: The quantity of the inventory

  • price: The price of the product

  • product_title: The name/title of the product

  • product_id: The product ID (for Shopify, this is the variant_id; for Magento, this is the product_id)

  • cost_per_unit: The cost per unit of the product

It's crucial to include all products in the feed, not just the products intended for marketing.

Important: all products with negative unit cost or any unit costs that are not a number will be ignored.

If the feed uses different field names, map them accordingly. For example:

  • inventory_quantity maps to inventory_quantity

  • price maps to price

  • product_title maps to title

  • product_id maps to id

  • cost_per_unit maps to cost_per_item

In this example, the names in the feed are:

  • inventory_quantity

  • price

  • title

  • id

  • cost_per_item

Step 4: Save Configuration

Press Save Data

The next day you can navigate to Feed Management and check how many matches there are with the data we have from the E-Commerce system.

In this article you will find the calculations of POAS and Profit and where to find these metrics in the platform.

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