Creative performance
The creative performance overview gives you direct insights in the best performing campaigns. In the top left corner of the creative performance overview, you can separate the insights by images & video, images, video, ad copy or creatives. Hereby a video in which we guide you through the new studio.
The results are visible on creative level, even if the creatives have been active into multiple ads. You can still see in which ads the creative was present in the period you were viewing under the metrics in the creative cards.
Under the graph you see the results per creative.
With a benchmark left to the metrics, indicating in green a higher than average result in your account, or in red a lower than average in your account, this is based on all your creatives.
Pro tip: You can turn metrics that are visible under the cards on/off by clicking this button.
Create views
Create Filtered views to instantly filter on creatives that you want to see. As an example:
Best performing creatives
Worse performing creative
Creatives of a specific channel, campaign, adset or ad.
Example of best performing filter.
You can set-up the same thing for other filters. By clicking the filter, you will automatically see creatives that match the filter options.